Blogs

Jan 8, 2026
Crafting a Compelling Brand Personality in the Age of AI

Jan 8, 2026
Crafting a Compelling Brand Personality in the Age of AI

Jan 8, 2026
Persona-Based Marketing with AI: How Synthetic Personas Transform Market Research

Jan 8, 2026
Persona-Based Marketing with AI: How Synthetic Personas Transform Market Research

Jan 8, 2026
Harnessing Consumer Personality Traits in Market Research

Jan 8, 2026
Harnessing Consumer Personality Traits in Market Research

Jan 8, 2026
Persona Development Questions to Ask in Market Research

Jan 8, 2026
Persona Development Questions to Ask in Market Research

Dec 16, 2025
AI in Market Research 2026: 5 Predictions That Will Redefine Consumer Insights

Dec 16, 2025
AI in Market Research 2026: 5 Predictions That Will Redefine Consumer Insights

Dec 8, 2025
Sharpen Your Strategy with Negative Buyer Personas

Dec 8, 2025
Sharpen Your Strategy with Negative Buyer Personas

Nov 20, 2025
How to Run a ‘Parallel Validation’ Study to Trust AI Insights

Nov 20, 2025
How to Run a ‘Parallel Validation’ Study to Trust AI Insights

Nov 19, 2025
Digital Twins of Your Customers: What Are AI Consumer Panels

Nov 19, 2025
Digital Twins of Your Customers: What Are AI Consumer Panels

Oct 23, 2025
Creative Pre-Testing That Pays for Itself: Using AI Personas to Pick Winning Visuals & Hooks

Oct 23, 2025
Creative Pre-Testing That Pays for Itself: Using AI Personas to Pick Winning Visuals & Hooks

Oct 16, 2025
Boost Campaign Impact with AI-Powered Message Testing

Oct 16, 2025